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MARKETING CAPITAL REALLOCATION ENGINE
The Bloomberg Terminal for Marketing Capital
Moneyball analytics that reallocate spend from a creative expense into a predictive, risk-adjusted growth engine.
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$0B
Global marketing-capital blind spot — spend nobody can trace to revenue.
0%
Of that leakage is recoverable once the data is fused and scored.
+0%
Average yield lift after the first reallocation cycle.
THE SIGNAL ENGINE™
Four instruments that turn spend into deployable capital
We identify and capture “invisible” ROI by treating every marketing dollar as a portfolio of capital assets — auditable, scored, and tradeable.
ONE LEDGER · EVERY DOLLAR
See performance the way the boardroom sees a balance sheet
Clicks, impressions, CTR and position stop being vanity metrics. CipherSalt fuses them with financial and CRM data into one live capital view — every channel underwritten, every trend scored.
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RECOVERABLE
+$1.1M
HOW REALLOCATION WORKS
From laggards to sleepers in three moves
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THE SALT SCORE™
One number to underwrite every spend decision
A Bayesian confidence score that distills millions of data points into institutional-grade conviction — so the C-Suite can manage risk-adjusted Asset Partner / Supplier alpha, not vanity metrics.
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ASSET UNDERWRITING
LIVE
0.0
SALT SCORE™
CONFIDENCEA+ / 96%
RECOVERABLE$1.1M
RECOMMENDED TRADES
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WHO CIPHERSALT IS
A category-defining strategic finance layer that brings forensic discipline to the boardroom.
CipherSalt transitions the C-Suite from vanity metrics to managing risk-adjusted Asset Partner / Supplier alpha — measuring supplier impact on revenue outcomes where legacy tools only measure customer behavior.
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REQUEST ACCESS
From metrics to multipliers.
Connect your financial, CRM and marketing data and see your blind spot — and the recoverable leakage hiding inside it — in your first session.